New Gorilla Web Site for Preretirees and Retirees
Have you seen Axa Equitable’s new MyRetirementShop.com web site? It’s a content-driven site designed to provide lifestyle-related information and services to retirees and preretirees. I recently checked it out and was struck by a few things.
The breadth of the site is amazing. It ranges from home and family issues, financial matters, and health and [...]
Should communicators promote ethical selling?
Once upon a time, ethical conduct wasn’t an issue in the financial services business. Sure, some producers got caught cooking policy illustrations and others got snared calling an insurance product an investment. But by and large, the vast majority of producers were ethical, and consumers assumed their financial advisors had integrity.
Has life ever changed! It’s [...]