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with strong business content.

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Harry J. Lew's Background

  • Communications consultant and business writer and editor.
  • Specializes in creating sales, marketing, and training content that accelerates revenues and produces business results for client firms.
  • Began career with LIMRA International, a financial services “think tank.”

    • Created several best-selling LIMRA sales and management publications and launched and edited MarketFacts, a monthly strategy magazine for insurance and financial services executives.
    • Spearheaded LIMRA’s national media relations, managing its “State of the Union” media briefings and placing stories in national news outlets, including The Wall Street Journal, the New York Times, Consumer Reports, and Money.
  • Became independent financial writer and editor, producing articles, books, and training content for Consumer’s Digest, Financial Planning, Longman Financial Services Institute (now Kaplan Financial), and others.
  • After merging company with leading financial services management-consulting firm, created new firm’s Learning and Marketing Tools practice.

    • Managed projects designed to increase sales productivity at more than 25 large financial institutions, including life and health insurers, employee benefit carriers, and retirement-product firms.
    • Led the firm’s marketing effort, launching several new products and supervising new-business proposal teams that generated six-figure consulting engagements.
  • Currently runs Avanza Communications.

    • Develops consumer and distributor marketing content for large companies such as Marsh, Ameriprise Financial, Prudential Financial, HealthNow New York, and Kaplan Financial (formerly Dearborn Publishing).
    • Serves as a communications advisor and content writer/editor for management-consulting firms, entrepreneurial ventures, publishers, healthcare, and technology clients.
    • Serves as chief content officer for the National Ethics Association, a membership organization of business professionals who are dedicated to ethical business practices. In this capacity, he builds resources that help business owners to grow their business with integrity and consumers to stay safe in today's marketplace.

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Harry Lew

"Harry is not only a keen business writer and editor, but also a savvy business person"

Pam Butterfield
Principal, Business Success Tools, LLC

Avanza Communications, LLC. (860) 621-9358.
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